Group Learning platform UX/UI Design for an Ed-Tech Startup

Group Learning platform UX/UI Design for an Ed-Tech Startup


To design an identity and a platform that provides users with a systemic way to organically develop and nurture relationship building, diverse thinking, self-expression and leadership skills besides advancing their knowledge and skills in specific areas.


GroKool is a next-gen group learning platform that connects learners, coaches, and parents / guardians, expanding the choices for learning and coaching in communities. It empowers users to define personalized learning paths, and choose co-learners and coaches they like and trust. The platform redefines learning by letting enthusiasts pursue activities howsoever they want to – online, in-person or a mix. Either using desktop or mobile devices, learners and coaches can create groups to pursue activities of common interest towards shared goals and objectives.


Since, our team and the client were all located at different places, we collaborated with each other remotely, brainstormed with the client, discussed, evaluated and crafted user journeys together over Google Meet, using Adobe XD and Lucidchart

Product Brief  > Scope  > Defined in phases  > Research  > Competitor analysis  > Collaborative discussions  >Wireframes  > Review   > Iterations   >    Final Design Handoff to development team


The result was creation of a complete product prototype that could be used for seeking investment and handing over to the development team for final production. The platform was able to onboard more than 100 mentors within the initial launch of the product prototype.

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Ideoholics is a Creative Services Agency committed to solving business problems through Branding, Communication Design and Product design.