Crafting your most important brand asset with Strategy & Creativity
At Ideoholics Design Studio, we understand the power of a compelling brand name. Our brand naming process is meticulously crafted to ensure your brand stands out and resonates with your audience.
Characteristic of a
good brand name:
trademarkable
A good brand is what can be legally registered and can be created as a domain.
memorable
A good brand name is easy to remember and distinct, makingÂ
it memorable for your audience.
relevant
Your brand name should reflect your brand’s essence, values, and offerings, resonating with your target audience.
differentiated
A strong brand name sets you apart from competitors, capturing what makes your brand unique.
Scalable
A good brand name is adaptable across different markets, products, and platforms, allowing for growth and expansion.
Timeless
A good brand name is never aging, no matter when it is created it should not based upon dynamic trends, it should remarkable.
types of good
brand name:
Descriptive
These names directly describe what your brand does or offers, providing clarity and transparency. (Example: “Tech Solutions”)
abstract
Inventive or abstract names are unique and often coined terms that evoke a sense of creativity and intrigue. (Example: “Zendesk”)
evocative
Evocative names evoke specific emotions or imagery, creating a memorable brand experience. (Example: “Apple”).
Acronymic
Acronymic names are formed from the initials of longer phrases or names, offering a concise and memorable branding solution. (Example: “IBM”)
Founder/Personal
Using the name of the founder or a person associated with the brand adds a personal touch and authenticity. (Example: “Ford”)
fusion
fusion names are the brand names which are created through the fusion of 2 different words for (Example: “Astro-Talk”)
our process
discovery
We begin by diving deep into understanding your brand’s essence, values, and target audience. Through collaborative sessions, we uncover the unique attributes that make your brand special.
brainstorming
Armed with insights, we embark on a creative journey, generating a myriad of name ideas that encapsulate your brand’s personality and positioning. No idea is too wild – we believe in exploring every possibility.
research
Our team conducts extensive market research to identify trends, competitors, and legal nuances such does this name already exsist in the same industry, does the domain is available for that name, and finally that whether it can be trademark or not.
presentation
Finally, we present you with a curated list of strong, distinctive brand names accompanied by rationale and insights behind each option. Together, we select the name that best captures the essence of your brand and present you.
feedback
After the presentation we work upon the feedback and insights that you provided us during the presentation, and refines or rework on our designed name as per your requirement , back and forth continuously until you are satisfied the designed name
Finalization
Once we incorporated all the changes that was suggested or discussed in feedback stages and once you are satisfied, its finally the time, that your brand name come to life.
Why Choose us?
Expertise
With years of experience in brand strategy and design, we bring a wealth of knowledge and creativity to the table.
Collaboration
We believe in working closely with our clients every step of the way, ensuring that the final result reflects their vision and goals.
Innovation
Our team thrives on pushing boundaries and exploring unconventional ideas to deliver truly memorable brand names.
Ready to embark on this exciting journey of brand discovery?
faq
Brand naming is crucial as it forms the foundation of your brand identity, influencing customer perception and recognition.
We start by understanding your brand’s identity, values, and goals, then generate creative name ideas, evaluate them against criteria, and collaborate with you for finalization.
A good brand name is memorable, relevant, differentiated, pronounceable, scalable, trademarkable, timeless and evokes emotions.
We offer descriptive names, inventive/abstract names, evocative names, acronymic names, and founder/personal names, fusion and derivative names for your brand.
The duration varies depending on the complexity of the project, but typically ranges from a few weeks to a couple of months.
Yes, we conduct thorough checks to ensure legal and practical viability of the chosen brand names.
Absolutely! Collaboration is key. We welcome your feedback and input throughout the process to ensure the final name aligns with your vision.
We understand the importance of finding the perfect name. We’ll work with you to revise and refine until we find the ideal fit for your brand.
Yes, we take linguistic and cultural factors into account to ensure the chosen name is suitable and resonates across different markets.
Simply reach out to us through our contact page or email, and we’ll guide you through the process from start to finish.
